Interview with Sarahjoy Allen of Approach

Sarahjoy and Brian Allen have a finished gym design, established branding, 50+ charter memberships already sold and climbing walls on the ocean en route from Walltopia’s manufacturing facilities in Bulgaria. They are poised to open the 12,000sf Approach Climbing Gym in Omaha, NE this summer – the first full-service facility in the city. Despite the insane schedule that Sarahjoy is keeping these days, she sat down to give a very thorough interview on her background, her vision for the gym and the process of building the first gym in Omaha. Read her interview here.